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CASE STUDY · MERCHANT SERVICES · NEW YORK CITY
GALAPAY
A new payments company with a concept logo and nothing else. It left with a brand and a site that goes up against processors that have been around for years.
- THE JOB
- LOGOBRAND IDENTITYLANDING PAGEHOSTING
- TRADE
- MERCHANT SERVICES
- YEAR
- 2024
- LIVE
- galapay.biz
/01
WHAT THEY HAD.
No website, no brand, and a concept logo they'd put together themselves. In payments, nobody hands over their card volume to a company they can't look up.
THE AFTER.
GALAPAY, NOW
/02
WHAT WE DID.
- 01A logo, a wordmark for the name alone, and an icon for favicons and social.
- 02Navy and gold, so it reads like money that's being looked after.
- 03A landing page built from scratch: prices up front, a human on support, one way to get in touch.
- 04A hero video at the top of it.
- 05Hosting and upkeep after launch, so it stays up and stays current.
“Working with OPTICBURNER has been a great pleasure. From beginning to end the service was immaculate. It’s like they knew exactly what my business needed, from creating my landing page to branding logos these guys did a perfect job. The communication was prompt and the service very professional. We added the hosting and support features to keep our website running fast and smoothly. They connected our landing page to our host and even guided us step by step to make things a whole lot easier for us!”
/03 THE BRAND
THE PIECES.
- NAVY#0B1120
- GALA GOLD#FFD700
THE LOGO 
THE WORDMARK 
THE ICON 
HORIZONTAL LOCKUP 
STACKED LOCKUP 
ONE COLOR: BLACK 
ONE COLOR: WHITE
YOURS COULD BE NEXT.
Pick the parts, see the price, send it over. No discovery call.