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OPTICBURNER

PRICING · FLAT, PRINTED, THE SAME FOR EVERY SHOP

PICK THE PARTS.
SEE THE TOTAL.

Every price we charge is on this page. The packages are the same parts at the same prices, so load one and change whatever you like. If you're not sure where to start, it's Ignition.

/01

BUILD YOUR OWN.

Pick a package or start from zero, then open any line to change it. The ticket keeps the total as you go, and sending it opens an email with the build already written in.

PRINT THE SHEET

Step 1: PICK A STARTING POINT

Each package is a set of the parts in step 2, at the same prices. Pick one and change anything, or start from zero.

Step 2: CHANGE ANY PART

Open a line to change it. The lit ones are on your build, and the rest cost nothing until you add them.

Step 3: ADD A MONTHLY PLAN

Optional. Each plan is month to month and cancelled by email.

IGNITION

$375

REVIEW + SEND
/02

THE PACKAGES.

The same parts as the builder, bundled at the same prices. No bundle discount, and nothing hidden in one.

/03

EVERY MONTH.

Three plans, each month to month and cancelled by email. Afterburn looks after the site, Smoke Signals does the posting and Beacon works the map. Most of the work runs on tools we set up once, which is why the prices are what they are; a person still checks every piece of it.

AFTERBURNHOSTING + CARE

HOW IT WORKS

$50A MONTH

  • Hosting
  • Domain and renewals handled
  • Up to two edits a month
START AT $50

$75A MONTH

  • Everything in the $50 tier
  • More bandwidth
  • Two Google posts a month
START AT $75

$100A MONTH

  • Everything in the $75 tier
  • The most bandwidth
  • Replies to your Google reviews
START AT $100

$50–100/mo. Month to month. Cancel by email. Stop it and the site is still yours.

SMOKE SIGNALSSOCIAL MEDIA

HOW IT WORKS

$100A MONTH

  • Three posts a week on Facebook, Instagram and your Google listing
  • Made from your brand kit and your job photos
  • The month queued ahead and sent to you first
START AT $100

$175A MONTH

  • Everything in the $100 tier
  • Five posts a week instead of three
  • Two short videos a month and a monthly report
START AT $175

$250A MONTH

  • Everything in the $175 tier
  • A post every day instead of five a week
  • A short video every week, on TikTok and YouTube Shorts too
START AT $250

$100–250/mo. Month to month. Cancel by email. No setup fee. Stop it and the templates are still yours.

BEACONLOCAL SEO

HOW IT WORKS

$100A MONTH

  • Your listings set up and kept matching on Google, Bing, Apple Maps, Facebook, Yelp and Nextdoor
  • Your Google profile kept complete
  • A monthly report on where you show up on the map, town by town
START AT $100

$200A MONTH

  • Everything in the $100 tier
  • A review request emailed after every job, and a reply to every review
  • One fix a month, picked from the report
START AT $200

$300A MONTH

  • Everything in the $200 tier
  • A new page on your site every month, written up from a real job
  • The top three shops in your trade on the map, watched
START AT $300

$100–300/mo. Month to month. Cancel by email. No setup fee; the listings go in the first month. Stop it and the listings stay yours.

Where the plans overlap you don't pay twice. Smoke Signals already posts to your Google listing and Beacon from $200 already answers your reviews, which are the extras in Afterburn's upper tiers, so the $50 Afterburn is usually all the site needs. The builder says so when it's true of your build.

/04

ONE PART AT A TIME.

Every part of every package, sold on its own at the same price.

The domain is registered in your name and billed to you. You own the files and the site. Door lettering and partial wraps are priced from a photo of the truck.

DESIGN ONLY. We design the wrap and hand you the print files. We don't print or install. We'll recommend a wrap shop we trust in your area, and you take the files there to get it installed. Most wrap shops charge for design by the hour. Ours is a flat price.

/05

THE TERMS.

What goes with every price on this page.

HOW DO I PAY?
Half to start, half when it goes live. Card or bank transfer, invoiced from Wave. Bank transfer has no fee.
HOW MANY CHANGES DO I GET?
Two rounds on the logo and one on the site, in the price. If it's still wrong after that we keep going until it's right. A round that changes direction after approval is $75.
HOW LONG DOES IT TAKE?
Spark, one to two business days. Ignition, two to five once we have your photos and text. Top Fuel, three to seven. Working days, counted from the day the email lands with what we asked for. The Google listing goes in the same week; its verification runs on Google's clock.
DO I OWN THE FILES?
Yes. The logo as SVG, PDF and PNG, the color and font list, and the website as the live site and its source. Handed over when the last invoice is paid.
WHO OWNS THE DOMAIN AND THE HOSTING?
You. The domain is registered in your name and billed to you. The site is deployed in your own free Cloudflare account, with us added as a member so we can make edits. Nothing is held hostage.
CAN I CANCEL THE MONTHLY PLANS?
Yes. Afterburn, Smoke Signals and Beacon are all month to month, cancelled by email. The current month isn't refunded and nothing is charged after it. What we made stays yours: the site, the post templates and the posts, and the listings, which are in your name.